Wednesday comics: what a waste
Posted: Wed Jul 08, 2009 9:27 am
Here's the first one:
http://www.usatoday.com/life/comics/200 ... man1_N.htm
I don't get it. The comic itself seems rather good (though somewhat weak for a full-page strip, since this could've been a three-panel affair, easy), but this is what DC's been hyping? Comics in print newspapers? Not a horrible idea, but who buys newspapers during the week anymore, especially USA Today? Also, part 1 is in print and online, and the other 11 will only be online on the newspaper site? How, exactly, does this bring in new readers? Maybe a few, but won't they be disillusioned when this is only a 12-part affair, and they go into comic shops and find DC comics are nothing like this anymore?
I mean, kudos to them for actually trying to attract new readers for once, but it comes across as sort of a half-assed idea that could've been great. F'rinstance, how about them not making it a gimmick unique to one paper (and I'm guessing different papers will have different characters?), how about using their massive resources to have this as an insert in multiple papers across the country? I'm more likely to read a local paper than a POS like USA Today. Something like Marvel did with the Spider-Man inserts a couple of years back, only new stories, and on a wider scale. Or for the hybrid print/web model, why not send readers to your own website, where you can provide plenty of "If you like this, you'll love this!" type of blurbs?
http://www.usatoday.com/life/comics/200 ... man1_N.htm
I don't get it. The comic itself seems rather good (though somewhat weak for a full-page strip, since this could've been a three-panel affair, easy), but this is what DC's been hyping? Comics in print newspapers? Not a horrible idea, but who buys newspapers during the week anymore, especially USA Today? Also, part 1 is in print and online, and the other 11 will only be online on the newspaper site? How, exactly, does this bring in new readers? Maybe a few, but won't they be disillusioned when this is only a 12-part affair, and they go into comic shops and find DC comics are nothing like this anymore?
I mean, kudos to them for actually trying to attract new readers for once, but it comes across as sort of a half-assed idea that could've been great. F'rinstance, how about them not making it a gimmick unique to one paper (and I'm guessing different papers will have different characters?), how about using their massive resources to have this as an insert in multiple papers across the country? I'm more likely to read a local paper than a POS like USA Today. Something like Marvel did with the Spider-Man inserts a couple of years back, only new stories, and on a wider scale. Or for the hybrid print/web model, why not send readers to your own website, where you can provide plenty of "If you like this, you'll love this!" type of blurbs?