I was in a liquor store the other day and I saw a full sized display of those two old guys that used to do the Bartles and Jaymes commercials. Are these guys not dead yet, and if so is it not in extremely poor taste to be using their likeness to sell your alcoholic beverage? I didn't even know they still made B&J Wine Coolers, but I'm pretty sure those two guys kicked the bucket years ago. Shame. Can anybody clear it up? I guess the store could have been using an EXTREMELY old advertising standee, but that seems unlikely.
Still, Frank and Ed, who starred in Bartles & Jaymes ads from 1985-1991, will be popping up in unexpected places. To kick off the brand's new two-year plan, classic TV ads showing the original salt of the earth spokesmen sitting on their porch are now being seeded across the Web. (To view one of their original spots, click Here.) "Ed took out a second mortgage on his house and wrote to Harvard for an MBA, and we're preparing to enter the wine cooler business," said Frank in one vintage ad. "We will keep you posted on how it's going." Followed by the tag: "Thank you for your support." Also from the original push, Frank and Ed cardboard standees will appear at POP.
Moving forward, auditions to replace the first Frank (played by David Rufkhar, who died in 1996) and Ed (Dick Maugg) are now being held. "It's interesting to have 60 Frank and Eds sitting in a room, especially in the middle of Los Angeles," said Owens.
That is fucking tragic.
Last edited by Eternal Padawan
on Mon Jun 11, 2007 12:02 pm, edited 1 time in total.
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